{"id":49547,"date":"2026-03-11T11:58:07","date_gmt":"2026-03-11T09:58:07","guid":{"rendered":"https:\/\/www.joie.ro\/?p=49547"},"modified":"2026-03-11T12:00:47","modified_gmt":"2026-03-11T10:00:47","slug":"razboiul-brand-urilor-partea-a-nu-stiu-cata","status":"publish","type":"post","link":"https:\/\/www.joie.ro\/en\/razboiul-brand-urilor-partea-a-nu-stiu-cata\/","title":{"rendered":"R\u0103zboiul brand-urilor &#8211; Partea a nu-\u0219tiu-c\u00e2ta&#8230;"},"content":{"rendered":"<p><a href=\"https:\/\/www.joie.ro\/wp-content\/uploads\/2026\/03\/burger-king-vs-mcdonalds-2026.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-49548 alignleft\" src=\"https:\/\/www.joie.ro\/wp-content\/uploads\/2026\/03\/burger-king-vs-mcdonalds-2026.jpg\" alt=\"\" width=\"404\" height=\"371\" srcset=\"https:\/\/www.joie.ro\/wp-content\/uploads\/2026\/03\/burger-king-vs-mcdonalds-2026.jpg 669w, https:\/\/www.joie.ro\/wp-content\/uploads\/2026\/03\/burger-king-vs-mcdonalds-2026-600x551.jpg 600w, https:\/\/www.joie.ro\/wp-content\/uploads\/2026\/03\/burger-king-vs-mcdonalds-2026-150x138.jpg 150w, https:\/\/www.joie.ro\/wp-content\/uploads\/2026\/03\/burger-king-vs-mcdonalds-2026-100x92.jpg 100w, https:\/\/www.joie.ro\/wp-content\/uploads\/2026\/03\/burger-king-vs-mcdonalds-2026-327x300.jpg 327w\" sizes=\"(max-width: 404px) 100vw, 404px\" \/><\/a> Au \u00eenceput s\u0103 se \u00eentreac\u0103 CEO \u00een fel \u0219i fel de talente de a m\u00e2nca un rahat de sandwich. R\u00e2d ei de \u0103la de la McDonalds, dar sunt \u0219i ei pe acolo.<\/p>\n<p>Totul a \u00eenceput cu un oarecare CEO McDonalds care nu prea p\u0103rea s\u0103 mu\u0219te bine dintr-un hamburger, ca \u0219i cum \u00eei era sil\u0103 sau evita produsul. Ce-i drept, \u0219i eu v-am ar\u0103tat pe blogul \u0103sta c\u00e2ndva <a href=\"https:\/\/www.joie.ro\/en\/chef-foa-e-cea-mai-buna-anti-reclama-la-mcdonalds\/\">un video viral pe tema asta<\/a>, dar au schimbat pe youtube fi\u0219ierul. Ni\u0219te vedete autohtone se f\u0103ceau c\u0103 mu\u0219c\u0103 din hamburgerul McDonalds. A fost hilar!<\/p>\n<p>Acum apar fel \u0219i fel de CEO s\u0103 se r\u0103zboiasc\u0103 \u0219i s\u0103 dovedeasc\u0103 c\u0103 \u0219tiu s\u0103 mu\u0219te dintr-un rahat de hamburger ce oricum e scump.<\/p>\n<p>Ce-i drept, e o ocazie bun\u0103 de Marketing. Burger King deja o face. \u00cen Rom\u00e2nia de asemenea. Azi am v\u0103zut o nou\u0103 ofert\u0103 de 5 lei la mai multe produse. Taco Bell are de exemplu Mar\u021bea de 1+1, KFC are Mar\u021bi Bucket\u00a0 cu cartofi pr\u0103ji\u021bi de asemenea&#8230; E un moment bun de lupt\u0103. Ba chiar \u0219i McDonalds ar putea s\u0103 se implice cumva \u0219i s\u0103 profite de gaf\u0103. E de v\u0103zut aici cine are marketingul mai bun. \u0218i s\u0103 mai zic\u0103 cineva c\u0103 Marketingul nu conteaz\u0103&#8230;!<\/p>","protected":false},"excerpt":{"rendered":"<p>Au \u00eenceput s\u0103 se \u00eentreac\u0103 CEO \u00een fel \u0219i fel de talente de a m\u00e2nca un rahat de sandwich. R\u00e2d ei de \u0103la de la &hellip;<\/p>","protected":false},"author":3,"featured_media":49548,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[294,284],"tags":[],"class_list":["post-49547","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economie","category-mancare"],"_links":{"self":[{"href":"https:\/\/www.joie.ro\/en\/wp-json\/wp\/v2\/posts\/49547","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.joie.ro\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.joie.ro\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.joie.ro\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.joie.ro\/en\/wp-json\/wp\/v2\/comments?post=49547"}],"version-history":[{"count":3,"href":"https:\/\/www.joie.ro\/en\/wp-json\/wp\/v2\/posts\/49547\/revisions"}],"predecessor-version":[{"id":49551,"href":"https:\/\/www.joie.ro\/en\/wp-json\/wp\/v2\/posts\/49547\/revisions\/49551"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.joie.ro\/en\/wp-json\/wp\/v2\/media\/49548"}],"wp:attachment":[{"href":"https:\/\/www.joie.ro\/en\/wp-json\/wp\/v2\/media?parent=49547"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.joie.ro\/en\/wp-json\/wp\/v2\/categories?post=49547"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.joie.ro\/en\/wp-json\/wp\/v2\/tags?post=49547"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}